My entry into marketplace selling came through helping a relative manage her small Lazada store after hours. I learned how product listings actually work — how title structure affects search ranking, how bullet points should be written to convert browsers into buyers, how backend keywords interact with the algorithm. What started as a favour became a deep technical interest that I studied seriously for over a year.
When I posted on OnlineBestJobs.ph, I focused entirely on Amazon and eBay marketplace optimisation — listing audits, keyword research, A+ content creation, product photography briefing, competitor analysis, and BSR tracking. I was not trying to be a general VA. I was a specialist and I said so clearly. My first client was a US private label seller who had five listings trapped on page three despite strong reviews. Within eight weeks of working together, three of those listings moved to page one.
The results speak for themselves in this niche and referrals are how the business grows. I now support seven marketplace sellers across the US, UK, and Australia with a combined catalogue of over 200 SKUs. I track ranking movements daily, run listing experiments methodically, and report clearly on what is working and why. My clients trust the process because the numbers move consistently in the right direction. Marketplace optimisation is technical, data-driven, and endlessly fascinating — and I have built a career I love on that foundation.
